Program Overview
The HEALR program features three phases: Ideation, Creation, and Implementation. The Ideation phase trained over 25 aspiring entrepreneurs in fundamental business skills and concluded with an opportunity for teams to pitch their business ideas for Creation. Of the 16 pitches, six were selected through a competitive judging process.
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Launched in January 2023, Creation is a 6-month course that supports the teams in refining their health business ideas, culminating in completing a business plan. Through lectures, mentorship, and homework assignments, participants define their problems, identify their customers, analyze current solutions, articulate their value propositions, and develop operations, marketing, and financing plans.
Background
Leveraging Proven Models for Impact
CTLI has partnered with Liberian non-profit tech hub iLab and the Consortia for Improving Medicine with Innovation and Technology at Mass General Hospital to design and implement programs.
In May-June 2022, the CTLI team conducted a learning exchange trip to Nairobi, Kenya and Accra, Ghana to understand proven strategies for supporting ventures through the ideation, incubation, and acceleration stages. The team visited a wide variety of universities, innovation hubs, and start-ups, and is already applying the lessons learned to activities within CTLI. These partnerships will ensure that programs reflect global best practices, as well as facilitate connections to mentorship and resources for entrepreneurs through CTLI.
Responsive to Liberia’s Business Ecosystem
To ensure that the Innovation program prepares learners for the entrepreneurial environment in Liberia, CTLI and partners undertook a scoping assessment, including a literature review and interviews with key stakeholders, which revealed 3 key challenges facing Liberian entrepreneurs:
1. Lack of access to financing
2. Lack of business skills
3. Lack of cultural and structural support for entrepreneurship
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The Innovation program has designed courses that address these challenges head-on, helping innovators and entrepreneurs to flourish and drive improvement in Liberia’s health sector.